Fundamentos de mercadotecnia (Registro nro. 17902)

000 -LEADER
fixed length control field 00884cam a2200253 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150907140353.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 921007s1991 mx a r 00110 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9688802263
040 ## - CATALOGING SOURCE
Original cataloging agency la
Transcribing agency uan
041 1# - LANGUAGE CODE
Language code of text/sound track or separate title Español
idioma original Inglés
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number K874f 1991 Ej.
Edition number
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 18440
245 10 - TITLE STATEMENT
Título Fundamentos de mercadotecnia
Statement of responsibility, etc Philip Kotler, Gary Armstrong ; traductor, Guillermina Cuevas Mesa ; revision tecnica, Marcela Benassini.
250 ## - EDITION STATEMENT
Edition statement 2a. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc México
Name of publisher, distributor, etc Prentice-Hall Hispanoamericana
Date of publication, distribution, etc 1991.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 654 p.
Other physical details il., diagrs.
Dimensiones 24 cm.
650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mercadeo
9 (RLIN) 43023
Source of heading or term LEMB
650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Politica de precios
9 (RLIN) 47827
Source of heading or term LEMB
650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Promocion de ventas
9 (RLIN) 48689
Source of heading or term LEMB
650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Publicidad
9 (RLIN) 49224
Source of heading or term LEMB
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Benassini Felix, Marcela
Relator term rev.
9 (RLIN) 3178
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Rosas Sanchez, Rosa Maria
Relator term tr.
9 (RLIN) 18444
Existencias
Retirado-Oculto Estado Físico Home library Current library Colección Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Total Renewals Date checked out
    Armenia Armenia   17/02/2012 11030.00   658.3 J15i 081805101000001445 23/07/2019 17/02/2012 Libro    
    Armenia Armenia   17/02/2012 11030.00   658.3 J15i 081805101000001446 23/07/2019 17/02/2012 Libro    
    Barranquilla Barranquilla   17/02/2012 12000.00   658.83K68f 081805101000007243 29/08/2019 17/02/2012 Libro    
    Bogotá Federman Bogotá Federman   17/02/2012 30000.00   658,8 K87f Ej.1 07180510100000151 17/02/2012 17/02/2012 Libro    
  Empaste Bogotá Federman Bogotá Federman Colección General 17/07/2015     658.8 K874f 1991 Ej.1 071805101000000151 17/08/2022 17/07/2015 Libro    
    Bogotá Sur Bogotá Sur Colección General 17/02/2012 36200.00 6 658.83 K87f 011805100600007403 14/01/2020 17/02/2012 Libro 1 25/03/2015
    CaIi Farallones CaIi Farallones   17/02/2012 12000.00   658.8K67f1 0818051001000027432 17/02/2012 17/02/2012 Libro    
    CaIi Farallones CaIi Farallones   17/02/2012 12000.00   658.8K67f2 0818051001000027429 17/02/2012 17/02/2012 Libro    
    Cali Norte Cali Norte   17/02/2012 12000.00   658.8 K 67 Ej. 1 081805101000033805 12/07/2019 17/02/2012 Libro    
    Cartagena Cartagena   17/02/2012 12000.00   658.8K67f 081805101000039196 23/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042451 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042434 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042440 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042441 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042442 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042443 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042444 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042445 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042446 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042447 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042448 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042449 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 55000.00   380.1 K685f 081805101000042450 11/07/2019 17/02/2012 Libro    
    Cartago Cartago   17/02/2012 30000.00   380.1 K685f 081805101000042452 11/07/2019 17/02/2012 Libro    
    Neiva Altico Neiva Altico   17/02/2012 11030.00   658.835-K674 081805101000077999 05/10/2019 17/02/2012 Libro    
    Pereira Pereira   17/02/2012 11030.00   658.8 K67f ej.2 ed.2 081805101000109068 19/07/2019 17/02/2012 Libro    
    Pereira Pereira   17/02/2012 11030.00   658.8 K67f ej.1 ed.2 081805101000109069 19/07/2019 17/02/2012 Libro    
    Popayán Popayán   17/02/2012 11030.00   658.8K674f 000000001374504885 17/02/2012 17/02/2012 Libro    
    Santa Marta Santa Marta   17/02/2012 12000.00 1 658.8 K67f Ej:1 1805100013117 16/09/2019 17/02/2012 Libro   26/05/2018

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