Marketing internacional de lugares y destinos (Registro nro. 19789)
000 -LEADER | |
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fixed length control field | 01198nam a2200277 a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OS |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150907140434.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 090216s2007 mx a gr 00010 spa d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 970260852X |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789702608523 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | CO-BoBLA |
Language of cataloging | spa |
Transcribing agency | uan |
Modifying agency | r |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 382.408 |
Item number | M345 Ej. |
Edition number | 20. |
245 00 - TITLE STATEMENT | |
Título | Marketing internacional de lugares y destinos |
Subtítulo | estrategias para la atracción de clientes y negocios en Latinoamérica |
Statement of responsibility, etc | Philip Kotler ... [et al.] ; traducción Víctor Campos Olguín ; revisión técnica, Matthew G. Whitehouse; editor, Pablo Miguel Guerrero Rosas. |
260 3# - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | México |
Name of publisher, distributor, etc | Pearson |
Date of publication, distribution, etc | 2007. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xii, 380 p. |
Other physical details | il. |
Dimensiones | 23 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Incluye referencias bibliográficas e índice. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Inversiones |
Geographic subdivision | América Latina. |
9 (RLIN) | 40024 |
Source of heading or term | LEMB |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Turismo |
Geographic subdivision | América Latina. |
9 (RLIN) | 57488 |
Source of heading or term | LEMB |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Turismo |
Geographic subdivision | Caribe (Región) |
9 (RLIN) | 57488 |
Source of heading or term | LEMB |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Mercadeo |
Geographic subdivision | América Latina. |
9 (RLIN) | 43023 |
Source of heading or term | LEMB |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Mercado de exportacion |
9 (RLIN) | 43044 |
Source of heading or term | LEMB |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Promocion industrial |
Geographic subdivision | América Latina. |
9 (RLIN) | 62752 |
Source of heading or term | LEMB |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Campos Olguín, Víctor |
Relator term | tr. |
9 (RLIN) | 8895 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
9 (RLIN) | 12540 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Whitehouse, Matthew G. |
Relator term | rev. |
9 (RLIN) | 8896 |
Retirado-Oculto | Estado Físico | Home library | Current library | Colección | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Total Checkouts | Forma de Adquisición | Source of acquisition | Date checked out |
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Armenia | Armenia | 17/02/2012 | 11030.00 | 658.8 P94m | 051805100800000320 | 23/07/2019 | 17/02/2012 | Libro | ||||||||
Armenia | Armenia | 17/02/2012 | 64.00 | 909 R63h | 1805100070414 | 21/06/2019 | 17/02/2012 | Libro | ||||||||
Armenia | Armenia | 17/02/2012 | 64.00 | 923 R61v | 1805100070415 | 21/06/2019 | 17/02/2012 | Libro | ||||||||
Barranquilla | Barranquilla | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095401 | 19/09/2019 | 1 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Barranquilla | Barranquilla | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095404 | 10/09/2019 | 2 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Bogotá Federman | Bogotá Federman | Colección General | 17/02/2012 | 64000.00 | 382.408 M345 Ej.2 | 1805100070418 | 22/08/2019 | 2 | 17/02/2012 | Libro | ||||||
Bogotá Federman | Bogotá Federman | Colección General | 17/02/2012 | 64000.00 | 382.408 M345 Ej.1 | 1805100070419 | 22/08/2019 | 1 | 17/02/2012 | Libro | ||||||
Bogotá Federman | Bogotá Federman | Colección General | 16/08/2012 | 12000.00 | 382.408 M345 Ej.4 | 1805100070413 | 22/08/2019 | 4 | 16/08/2012 | Libro | ||||||
Bogotá Federman | Bogotá Federman | Colección General | 16/08/2012 | 12000.00 | 382.408 M345 Ej.3 | 1805100070412 | 22/08/2019 | 3 | 16/08/2012 | Libro | ||||||
Bogotá Sur | Bogotá Sur | 17/02/2012 | 64000.00 | 338.98 M17a | 1805100070416 | 10/12/2019 | 1 | 17/02/2012 | Libro | |||||||
Bogotá Sur | Bogotá Sur | 17/02/2012 | 64000.00 | 338.98 M17a | 1805100070417 | 10/12/2019 | 2 | 17/02/2012 | Libro | |||||||
Buga | Buga | 17/02/2012 | 11029.34 | 658.8K67I | 071805108000000427 | 20/09/2019 | 17/02/2012 | Libro | ||||||||
Buga | Buga | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095403 | 29/05/2018 | 2 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Cali Norte | Cali Norte | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095406 | 05/07/2019 | 1 | 30/09/2013 | Libro | 1 | Compra | Mundo Académico | 13/11/2014 | |||
Cali Norte | Cali Norte | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095405 | 05/07/2019 | 2 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Cartagena | Cartagena | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095408 | 09/07/2019 | 1 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Cartagena | Cartagena | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095407 | 09/07/2019 | 2 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Manizales | Manizales | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095412 | 19/09/2019 | 1 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Neiva Altico | Neiva Altico | 17/09/2013 | 73000.00 | 338.98 M17a | 1805100094402 | 25/09/2019 | 1 | 17/09/2013 | Libro | Compra | Mundo Académico | |||||
Neiva Altico | Neiva Altico | 17/09/2013 | 73000.00 | 338.98 M17a | 1805100094401 | 25/09/2019 | 2 | 17/09/2013 | Libro | Compra | Mundo Académico | |||||
Palmira | Palmira | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095411 | 19/06/2019 | 1 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Palmira | Palmira | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095414 | 19/06/2019 | 2 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Pereira | Pereira | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095413 | 12/07/2019 | 1 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Riohacha | Riohacha | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095416 | 10/09/2019 | 1 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Riohacha | Riohacha | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095415 | 10/09/2019 | 2 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Roldanillo | Roldanillo | 17/02/2012 | 12000.00 | 658.8 K67I EJ 1 | 071805108000000426 | 06/09/2019 | 17/02/2012 | Libro | ||||||||
Perdido | Santa Marta | Santa Marta | Colección General | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095410 | 29/09/2022 | Ej.1 | 30/09/2013 | Libro | Compra | Mundo Académico | |||
Santa Marta | Santa Marta | Colección General | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095409 | 06/09/2019 | Ej.2 | 30/09/2013 | Libro | Compra | Mundo Académico | ||||
Santa Marta | Santa Marta | Colección General | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095418 | 07/09/2019 | Ej.3 | 30/09/2013 | Libro | Compra | Mundo Académico | ||||
Santa Marta | Santa Marta | Colección General | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095417 | 07/09/2019 | Ej.4 | 30/09/2013 | Libro | Compra | Mundo Académico | ||||
Tunja | Tunja | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095420 | 09/07/2019 | 1 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Tunja | Tunja | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095419 | 09/07/2019 | 2 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Villavicencio | Villavicencio | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095422 | 10/09/2019 | 1 | 30/09/2013 | Libro | Compra | Mundo Académico | |||||
Villavicencio | Villavicencio | 30/09/2013 | 73000.00 | 338.98 M17a | 1805100095421 | 10/09/2019 | 2 | 30/09/2013 | Libro | 1 | Compra | Mundo Académico | 22/08/2019 |