| 000 -LEADER |
|---|
| fixed length control field |
01302nam a2200253 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
O |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20150907141223.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
911011s2010 ag a gr 00010 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789871547067 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CO-BoBLA |
| Language of cataloging |
spa |
| Transcribing agency |
CO-BoBLA |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
Español |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.2 |
| Item number |
D536c |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Di Génova, Antonio Ezequiel. |
| 245 10 - TITLE STATEMENT |
|---|
| Título |
Ceremonial empresarial |
| Subtítulo |
el ceremonial de relaciones públicas |
| Statement of responsibility, etc |
Antonio Ezequiel Di Génova. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Buenos Aires |
| Name of publisher, distributor, etc |
Lectorum-Ugerman |
| Date of publication, distribution, etc |
2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
262 p. |
| Other physical details |
il. |
| Dimensiones |
22 cm. |
| 490 ## - SERIES STATEMENT |
|---|
| Series statement |
Colección temática empresarial |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Incluye referencias bibliográficas |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Aborda la concepcíon del ceremonial empresarial desde una necesaria perspectiva holística e integradora. Por primera vez, se puede observar cómo diversas disciplinas concomitantes se articulan y potencian por efecto sinergético: ceremonial empresarial, relaciones públicas, organizacíon de eventos, redaccíon corporativa, negociacíon, relaciones humanas y urbanidad. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Comunicados de prensa |
| 9 (RLIN) |
53931 |
| Source of heading or term |
LEMB |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Relaciones con los clientes |
| 9 (RLIN) |
50327 |
| Source of heading or term |
LEMB |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Relaciones publicas |
| 9 (RLIN) |
50358 |
| Source of heading or term |
LEMB |
