La voz del mercado (Registro nro. 939)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01032nam a2200265Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150907142204.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110805s1992 ck 000 0 spa |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8476159307 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Barabba, Vincent P. |
| 245 13 - TITLE STATEMENT | |
| Título | La voz del mercado |
| Subtítulo | la ventaja competitiva a través del uso creativo de la información del mercado |
| Statement of responsibility, etc | Vincent P. Barabba, Gerald Zaltman ; traducción Michel Angstadt |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Madrid ; Santa Fe de Bogotá |
| Name of publisher, distributor, etc | McGraw Hill |
| Date of publication, distribution, etc | 1992 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxx, 290 p. |
| Other physical details | il. |
| Dimensiones | 23 cm. |
| 490 #0 - SERIES STATEMENT | |
| Series statement | Serie McGraw Hill de management |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Incluye bibliografía e índice |
| 534 ## - ORIGINAL VERSION NOTE | |
| Main entry of original | Título original. Hearing the voice of the market |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Analisis de mercadeo |
| 9 (RLIN) | 37696 |
| Source of heading or term | LEMB |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mercadeo |
| 9 (RLIN) | 43023 |
| Source of heading or term | LEMB |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mercadeo |
| General subdivision | Investigaciones |
| 9 (RLIN) | 43023 |
| Source of heading or term | LEMB |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mercadeo |
| General subdivision | Toma de decisiones |
| 9 (RLIN) | 43023 |
| Source of heading or term | LEMB |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Planificacion economica |
| Geographic subdivision | Colombia |
| 9 (RLIN) | 47286 |
| Source of heading or term | LEMB |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Angstadt, Michel |
| Relator term | tr. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zaltman, Gerald |
| Retirado-Oculto | Estado Físico | Home library | Current library | Colección | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Armenia | Armenia | 15/02/2012 | 11030.00 | 381.33 B228 | 081805101000002670 | 10/07/2019 | 15/02/2012 | Libro | |||||
| Barranquilla | Barranquilla | 15/02/2012 | 12000.00 | 658.8B17l | 081805101000007240 | 29/08/2019 | 15/02/2012 | Libro | |||||
| Bogotá Federman | Bogotá Federman | 15/02/2012 | 11030.00 | 658,8 B223v | 021805106000001747 | 23/08/2019 | 15/02/2012 | Libro | |||||
| Bogotá Sur | Bogotá Sur | 15/02/2012 | 16900.00 | 1 | 658.8 B223v | 011805100600007179 | 05/12/2019 | 15/02/2012 | Libro | 29/08/2018 | |||
| Cartago | Cartago | 15/02/2012 | 18000.00 | 658.83 B171v | 1805100032522 | 12/09/2019 | 15/02/2012 | Libro | |||||
| Neiva Altico | Neiva Altico | 15/02/2012 | 11030.00 | 658.83-B171 | 081805101000078031 | 05/10/2019 | 15/02/2012 | Libro | |||||
| Popayán | Popayán | 15/02/2012 | 11030.00 | 658.8B223 | 000000001374504873 | 15/02/2012 | 15/02/2012 | Libro | |||||
| Tunja | Tunja | 15/02/2012 | 25000.00 | 1 | 658.8 B223v Ej.1 | 081805101000131863 | 22/07/2019 | 15/02/2012 | Libro | 23/08/2016 |